Cynthia Mumbo is the driving force behind Sports Connect Africa, a pioneering sports consultancy that empowers stakeholders across Africa’s sporting landscape. With an unmatched record, she’s collaborated with NBA Africa, FIFA, Kenya Academy of Sports, and more. Cynthia’s academic excellence at the University of the Witwatersrand and the CIM | The Chartered Institute of Marketing propelled her, and her Launch and Grow Fellowship at Babson College added to her prowess.

Cynthia’s outstanding achievements include being the first African woman honoured with the Leaders in Sport under 40 Award, Class of 2018. Her influence is evident in her roles on the Executive Committee of the Kenya Basketball Federation and advisory boards of HYPE Sports Innovation, World Football Summit, and AfroSport Summit. Cynthia’s decade-long sales and marketing tenure, working with giants like Diageo and Sameer Africa – Kenya Ltd, enriches her sports acumen.

Cynthia Mumbo’s journey involves empowerment, barrier-breaking, and sports leadership. Her impact resonates continent-wide, shaping a legacy of excellence that inspires transformation.